Wednesday, 16 April 2008

Corraleta™ CRM Email Click-to-Talk “Proof of Concept”

Our second “Proof of Concept” article takes a look at how you can talk through current CRM solutions using Mexuar's Corraleta™ Connect.

This is an innovative solution that enables rapid deployment of VoIP Click-to-Talk applications for online businesses.

With Corraleta, any website visitor can use their standard web browser and PC to make free VoIP calls to talk to sales or support staff in the company’s contact centre simply by clicking a naked URL or hyperlinked object on a company’s web page.

Now you can take this a stage further and implement the same free VoIP call from your emails!

























When you receive an email from a vendor simply click on the link or object (Call Us button) and your call will be connected in under 10 secs. There is no need to download software, the java technology communication applet from Mexuar is so tiny at 125kb enabling you to push a call through the firewall. These calls are pure IP from the web browser to the customer contact centre PBX and are free, irrespective of the location of the caller or contact centre.

An outbound email can now entice customers to ‘Call Us’. In this Traction Corraleta Proof of Concept we actually inserted dynamically generated URL’s so that when a call was placed, the inbound caller was identified and a screen pop up produced.

Mexuar have successfully communicated via emails using Traction™, Salesforce™, Constant Contact™ and Outlook®.

For further information about integrating Corraleta™ Connect within your CRM applications contact
charles@mexuar.com

Friday, 4 April 2008

Talk through Microsoft Outlook® email using Mexuar’s Corraleta™ Java applet.

This is the first part of a series ‘Proof of Concept’ articles showing how you can use Mexuar’s Corraleta Java communication applet. Let’s look at the product in more detail, the functionality, how to add CTT (click-to-talk) in your Microsoft Outlook® emails.

First let me explain the difference between both Corraleta Technology products:

Mexuar Corraleta™ Technology SDK is a software development kit enabling you to skin your own web based phone, communication tools and click-to-talk solutions.

Mexuar Corraleta™ Connect is a click-to-talk solution ready to be deployed to your telephony server complete with administration tools. This product was developed using Corraleta SDK.

We will talk about Corraleta™ SDK at a later date and show you where it is used and how easy developers can integrate Mexuar’s Java technology. This article will cover Corraleta™ Connect which was designed and developed using SDK.

Mexuar’s Corraleta™ Connect allows your customers or work colleagues to speak to you by simply clicking on a call button integrated in your application. Let’s first take a look at the functionality, then how embed the call button in your emails. Then you can experience talking through your emails as there is a demo sample available for you to try.

Remember, Corraleta is a unique VoIP implementation, meaning the calls are made using a web browser and internet connection. So calls PC to PC and PC to VoIP phones are free. You can have calls directed to your regular desk phone – without revealing your number - or to your mobile when you are away from your desk.

Corraleta™ Connect – Design Elements
  • Select a style colour and size for how you want the button to appear

  • Add the company contact details which will be displayed when your office is closed

  • Insert your company logo into the pop up window for corporate identity

Corraleta™ Connect – Call Configuration

The following can be preset using the administration tools:

  • Calls - can be made PC to PC, PC to Desk Phone, PC to Mobile using a headset or USB handset

  • Call divert - to a temporary or regional office number

  • Voicemail – Divert calls to your existing answering service

  • Email – After the voice prompt leave a message which will be sent to your email as a .wav or .gsm voice file. Playback the voice files in standard software products such as Windows Media® Player or Apple iTunes® and if you’re mobile on your Smartphone such as a Blackberry®

  • Call Back – when your customer enters their landline number their call is connected immediately

  • Maximum Call Duration - set a limit on call back to reduce time/costs

  • Round Robin your calls when busy – ideal for sales office campaigns

  • Call Centre – divert calls between offices and call centres during high peak times

  • Agent Groups – create groups for sales or service for effective customer response
  • Opening Times – specify the times of each day which calls can be routed

  • Opening Exceptions – edit you local, national holidays and special opening hours

Once the design elements and configuration have been entered via Corraleta Connects administration tools a snippet is produced. What is a snippet? and what do I do with it?

Corraleta™ Connect Snippet

Here is a sample of the snippet Mexuar uses for customers to contact me directly:





Copy and paste the snippet into your HTML program. We used NVU™ and when viewed in normal mode you are able to copy and paste the ‘Call Us’ button into your Microsoft Outlook® signature. The button is identical to the one used in this blog.




What does your customer see?

Your customer will see an email with a ‘Call Us’ button embedded. When they click it a pop up window opens giving them the option to call you if they have a headset connected. Or alternatively if they don’t have a headset they can enter their landline telephone number for a call back.



How can you test this?

Send me an email with ‘Connect Mail’ in the subject field and we will send you a mail with the ‘Call Us’ button embedded:
charles@mexuar.com

You can then click on the button and speak to me in the office. We are in the UK and our office hours are 9am-5pm GMT. If you would like to set up a specific time to test this please let me know.

We look forward to hearing from you!

Call or email me for further details
charles@mexuar.com Office DDI +44 (0)161 866 0028We will add a series of demonstration modules to our blog spot http://mexuarapps.blogspot.com make sure you subscribe to our RSS feed.

Microsoft, Outlook and Windows Media are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries.

Apple and iTunes are registered trademarks of Apple Inc.